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行业报告 > 2022年中国游戏直播行业白皮书

TalkingData_1657870131511-1

报告关键词

TalkingData 游戏 直播 用户 综合娱乐 抖音

报告概述

纵观中国游戏行业发展历程,游戏直播不仅是重要的互动娱乐方式,更是推动整个行业健康可持续发展的重要力量。随着互联网内容分发中心的变化,用户在不同平台间的大规模迁移正在进行,以抖音为代表的综合娱乐平台强势入局游戏直播赛道,正在快速吸引巨量受众、深刻改变游戏直播行业的原有格局。

在此背景下,报告对行业发展进行了全面透视,对游戏直播受众及其迁移特征进行了全面洞察,并对行业发展作出趋势研判。

报告链接

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